We help deliver company-wide commercial excellence projects (e.g., optimized sales territories, account mapping to channels, org structure, workforce planning, etc.) to accelerate top and bottom-line growth. Core offers include Commercial Diagnostics, GTM Design & Excellence, Lead Management & Optimization, Market 360 VOC & Competitor Analysis, and E-Comm & Digital Strategy.
Baseline your current-state sales & marketing organizations with a focus on key roles, reporting lines, processes, metrics, and channels; develop a vision for your future-state sales organization and identify and size key opportunities for improvement
Optimize your sales and marketing organizations by crisply defining key customer segments & needs, GTM strategy, sales territories, channel strategy, sales workforce planning, etc. to better serve customers and grow your top and bottom-line; develop thoughtful transition plans to move from your current to target future-state
Optimize your lead management system enterprise-wide & increase ROI of your current sales & marketing teams by identifying the highest value improvement opportunities (e.g., missed leads, overlooked leads, poorly routed leads) and executing them
Transform your e-commerce & digital capabilities by developing a target-state vision, assessing key gaps with the current state, and creating an actionable, practical plan to build-out the desired future-state